"Our study indicates that if more attention was devoted to recounting stories of uncommon acts of human virtue, the media could have a quantifiable positive effect on the moral behaviour of a significant group of people," said Aquino, a professor at the Sauder School of Business at UBC.But good news alone wouldn't suffice-- to really create that yearning to do something good, people have to read about really extraordinary deeds.
So, here are two stories of good deeds. You can see if you feel inclined to donate to charity (the variable measured in the Canadian studies) or do something to help someone else.
Ten-year-old Cliff Forrest googled former NFL player, William "Refrigerator" Perry, and discovered that he'd had to sell his Super Bowl XX ring because he'd had health problems and had fallen on tough times.
So, unlike most ten-year-old kids, Forrest decided to take $8500 out of his college fund and buy the ring and give it back to Perry.